NUJ Press & PR


NUJ PR & Communications branch
c/o NUJ HQ 72 Acton Street, London, WC1X 8NB.
0207843 3700.

PR & Communications Branch Organiser: Fiona Swarbrick 0208 843 3729

Chair: John Millington

Vice-Chairs: Monica Foot and Mick Holder (job share) 0208 223 0712

Branch Secretary: Mark Whitehead 07906720141

Branch Treasurer: Carmel McHenry

Assistant Secretary: Sian Jones 07793314249

Newsletter Editor: Lisa Browne

Membership and Recruitment/Retention Officer: Mark Whitehead

Branch Equality Officer: Carmel McHenry 0207 226 5501

Welfare Officer and DM Convenor: Debbie Cavaldoro

Sector NEC member: Sian Jones

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Future branch meetings 2016

New Venue until further notice: London Welsh Centre, 157-163 Grayís Inn Road, London, WC1X 8UE. The building is fully accessible. The nearest tube/station is King's Cross/St Pancras International.

Meetings: Wednesdays 6.30pm 10 May, 14 June and 12 July.

Hp Diversity Targets For Pr And Ad Agencies Appear To Be Working, Says Comms Chief

by John Harrington, PR Week

HP's move to ask its agencies to employ more women in leadership positions appears to be working, according to its comms chief - who said sometimes both stick and a carrot is needed to encourage change.

Speaking at a panel session at Cannes hosted by Edelman, which has been working with the technology giant since last September, HP chief comms officer Karen Kahn said: "The numbers are all moving in the right direction."

PRWeek reported last year that HP asked all its agencies, including then-incumbent PR firms FleishmanHillard and Porter Novelli, and advertising shops such as BBDO, Fred & Farid, and Gyro, to increase the number of women and people of colour in leadership positions.

Kahn said today: "In the legal world, we did the same thing, but instead of being a carrot, it's also a stick - that if you don't increase your numbers, we reduce your fees by 10 per cent."

Asked if HP plans similar action against PR and ad agencies, she stated: "We haven't cut the fees yet. Itís a one-year score card. We'll let you know at the end of the year - it's going to be the end of October."

She added: "Driving change is hard. The legal world, the marketing and communications world; these are industries that have not changed in many, many years. So sometimes the only thing you can do if the carrot doesnít work... is to know there's a stick thatís at the ready."

Kahn said agencies have responded positively to the challenge - she was "bracing for impact but we didnít really get it".

"One of the agencies said: 'I wish you asked us to do this 10 years ago, we would look very different'."

Item uploaded: Thursday, June 22 2017
Last modified: Thursday, June 22, 2017

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